Torvio pricing: simple plans, starting at $99 a month

Here's everything you need to know about what Torvio costs, what you get on each plan, and how the free trial works. No hidden fees, no annual lock-in, and you can cancel in one click.

Every plan comes with both of your AI marketers. Kova handles organic: your morning briefing, content ideas, competitor moves, SEO and how you show up in AI search. Jenny handles paid: ad strategy for Meta, TikTok and Google, ad copy and budget advice. The plans only differ in how many brands you run and how many people need access.

The three plans

Which plan is right for you?

Growth, $99 a month

This is where most people start. If it's you (and maybe a part-timer) running one brand, Growth gives you everything: the daily brief, both agents, campaign plans, competitor tracking and Klaviyo drafts. The limits are set so a solo founder almost never hits them.

Scale, $199 a month

Go for Scale if you run more than one brand, or if you want your team to get updates in Slack. Kova also starts comparing your brands against each other, which is handy when one store is quietly doing something the other should copy.

Agency, $399 a month

Agency is built for people who do marketing for other brands. You get ten brand slots, white-label Slack and PDF reports your clients never see our name on, and read-only share links so clients can check in without logging in.

What you'd pay for the same help elsewhere

Honestly, the fair comparison isn't other software. It's what founders usually do when they get stuck: hire help. A DTC marketing agency tends to start around $3,000 a month, often with a 3 to 6 month minimum. A fractional CMO in the US can cost $7,000 to $22,000 a month. We break down the real numbers in what a DTC marketing agency actually costs.

Torvio doesn't do everything a great human team does. It won't shoot your content or sit in your team meetings. What it does is the daily thinking: what to post, what to test, what your competitors just did and what to do about it. For a founder doing their own marketing, that's usually the part that's missing.

If you're comparing tools instead, we've put together honest side-by-sides with Triple Whale, Glowtify, Shopify Sidekick and Lantern, plus a roundup of the best AI marketing tools for small DTC brands.

How the free trial works

You sign up, drop in your website, and your first briefing lands in about a minute. For the next 7 days you have the full Growth plan. We email you at signup and again the day before the trial ends, so nothing sneaks up on you. On day 8 your card is charged $99, unless you've cancelled. Cancelling takes one click.

Frequently asked questions

How much does Torvio cost?

Torvio has three plans. Growth is $99 a month for one brand, Scale is $199 a month for up to three brands, and Agency is $399 a month for up to ten brands. Every plan includes both Kova and Jenny and starts with a 7-day free trial.

Is there a free trial?

Yes. You get 7 days of the Growth plan free, with full access to Kova, Jenny, campaigns, competitor monitoring and the daily briefing. We email you when you sign up and again the day before your card is charged.

Can I cancel anytime?

Yes, in one click. There is no save flow and no one will try to talk you out of it. If you cancel during the trial, you are not charged.

Do I need to connect Shopify or my ad accounts first?

No. You drop in your website and get your first briefing in about a minute. You can connect Klaviyo later if you want Kova to draft campaigns straight into your account.

Is Torvio worth it for a small brand?

If you are doing your own marketing and spend more than a couple of hours a week figuring out what to post, what to test or what your competitors are up to, it usually pays for itself quickly. If you already have a marketing team that handles strategy, you probably do not need it.

Which plan should I pick?

Pick Growth if you run one brand on your own. Pick Scale if you run two or three brands or have a small team that needs Slack updates. Pick Agency if you manage marketing for clients or a portfolio of brands.

Can I get just Kova or just Jenny?

No, every plan includes both. They share what they learn, so Kova can tell Jenny about a competitor push and Jenny can plan the paid side of your response.

Does Torvio work outside the US?

Yes. Torvio is built for brands in the US, Canada, the UK and Australia, and it uses the holidays, competitors and buying habits of your market.

How does Torvio compare to hiring an agency?

A DTC marketing agency usually starts around $3,000 a month, and a fractional CMO can run $7,000 or more. Torvio gives you the daily strategy piece from $99 a month. It does not replace a great human team, but it covers most of the thinking a founder doing their own marketing needs.